Executive social media management — 2 C-level profiles

LinkedIn and Twitter run for two named executives, because founder reach converts differently to brand reach.

What is included

What is excluded

What you provide

• Access to the accounts and assets the scope depends on
• Brand assets — logo, fonts, colour palette
• A named point of contact who can approve work
• Feedback within 5 working days, so the schedule holds

How it runs

1. 1
   Order and scope lock

   You order at the published rate. The scope list above is attached to the order and fixed from that point. Payment goes into escrow.

2. 2
   Kickoff and access

   Within one working day we confirm the brief and request the access listed under what you provide. The clock starts when access lands.

3. 3
   Baseline and plan

   Audit, competition and keyword analysis, baseline rankings and the plan for month one. Delivered as a document you approve.

4. 4
   Month one delivery

   The scope volumes above are executed in full. Work is visible in the order as it lands, not only at month end.

5. 5
   Monthly report

   A written report against the same scope lines every month, so month three is comparable with month one.

6. 6
   Approval and release

   You approve the month. Only then does Refogo release that month from escrow.

What you receive

• A written baseline document in month one
• Everything listed in the scope above, at the stated volume, every month
• A monthly written report covering per executive, per month
• A running activity log inside the order, updated as work lands
• Direct access to the delivery team by email, chat and phone

Frequently asked

What decides the tier?+

Volume, not quality. The same team delivers every tier — the tier sets how many keywords, pages, posts or articles you get each month.

Is the published rate the final price?+

Excluded from the rate: ad spend, third-party licences and expert review fees, which are billed at cost. Everything in the scope list is covered by the published rate for the term shown. GST is added at 18% and shown alongside.

Is the scope really fixed?+

Yes. Scope is agreed at the point of order, so it does not drift once work starts. New scope is quoted separately rather than absorbed.

When does my money actually move?+

Not at order. Payment sits in escrow and is released only when you approve the delivery.

What happens if I am not happy?+

Do not approve the delivery. Raise it inside the order, and if it cannot be resolved, Refogo reviews the brief against what was delivered before releasing anything.

Can I cancel a monthly retainer?+

Yes, at the end of any paid month unless a minimum term is stated on this page. Work already delivered and approved is not refunded.

Who actually does the work?+

Refogo owns the package, the scope and the rate. A vetted partner in the network delivers it against this exact scope and rate.

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